Kilian, Thomas; Hammes, Eva; Greuling, K et al.
Rumor has it: An Analysis of Rumors in the Context of Product IntroductionsEuropean Marketing Academy Conference (Emac). Bd. 1. 2013 S. 1 - 3
Hammes, Eva; Kilian, Thomas; Greuling, K
Social Motives as Drivers in Reality TV ConsumptionConference of the European Media Management Education Association. Bd. 1. Bournemouth. 2013
Kilian, Thomas; Schwarz, Tessa
Spinning the Wheel: What makes TV Series-Spin-Offs successful?Journal of Media Business Studies. Bd. 10. H. 2. Jönköping: Media Management and Transformation Centre, Jönköping International Business School (JIBS MMT Centre) 2013 S. 39 - 61
Kilian, Thomas; Liesenfeld, Marc
What is So Difficult about Self-Scanning? A Comparative Study of Three Self-Service Technologies for RetailingEuropean Retail Research. Bd. 27. H. 1. Wiesbaden: Gabler/GWV-Fachverl. 2013 S. 79 - 94
Kilian, Thomas; Hennings, Nadine
Communicating Environmental and Ethical Performance: A longitudinal Analysis of Annual Reports from 1998 - 2009Hermes - Journal of language and communication in business. Bd. 49. Aarhus: School 2012 S. 19 - 34
Kilian, Thomas; Hennings, Nadine
CSR-related Communication in Different Industries: A Qualitative and Quantitative Study based on Corporate Annual ReportsAMA Summer Marketing Educators' Conference 2012. Bd. 2012. H. 1. Chicago: American Marketing Assoc. 2012 S. 245 - 246
Kilian, Thomas; Hennings, Nadine; Langner, Sascha
Do Millennials read books or blogs? Introducing a media usage typology of the internet generationThe Journal of Consumer Marketing. Bd. 29. H. 2. Bradford: Emerald 2012 S. 114 - 124
Greuling, K; Kilian, Thomas
Motives for Active Participation in Political Blogs – A Qualitative and Quantitative Analysis of 11 German BlogsInternational Society of Political Psychology (ISPP) Conference. Bd. 0. Chicago. 2012 S. 1 - 2
Schaarschmidt, Mario; Kilian, Thomas
Peripheral motivation and creativity in controlled platforms: An analyisis based on Facebook and iPhone application developersthe European Conference on Information Systems (ECIS). Bd. 30. Barcelona. 2012 S. 1 - 2
Kilian, Thomas; Hennings, Nadine
Unternehmerische Verantwortung zwischen Anspruch und Wirklichkeit: Eine empirische Analyse der Kommunikation CSR-relevanter Aspekte in Geschäftsberichten der DAX-30-Unternehmen von 1998–2009UmweltWirtschaftsForum. Bd. 19. H. 3-4. Berlin; Heidelberg: Springer 2012 S. 249 - 255