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Petra Schubert

Prof. Dr. Petra Schubert

Professur Schubert: Betriebliche Anwendungssysteme, Universität Koblenz

Universitätsstraße 1, Raum: A

Publikationen
Ergebnisse pro Seite:  10

Schubert, Petra; C. Romano Jr., Nicholas; Fjermestad, Jerry L.

Introduction to the Special Issue on Virtual Communities and Personalization in E-Commerce

Journal of Organizational Computing and Electronic Commerce. Bd. 16. H. 3-4. New York, NY: Taylor & Francis 2006 S. 177 - 178


Schubert, Petra; Kummer, Mathias; Leimstoll, Uwe

Legal Requirements for the Personalization of Commercial Internet Applications in Europe

Journal of Organizational Computing and Electronic Commerce. Bd. 16. H. 3-4. New York, NY: Taylor & Francis 2006 S. 203 - 221


Schubert, Petra; Hampe, J. Felix

Mobile Communities: How viable are their business models? An exemplary investigation of the leisure industry

Electronic Commerce Research. Bd. 6. H. 1. Dordrecht: Springer 2006 S. 103 - 121


Schubert, Petra

MRO Procurement for Business Customers: A Longitudinal Case Study Analysis

Rodríguez-Abitia Guillermo; Ania B. Ignacio (Hrsg). Proceedings of the 12th Americas Conference on Information Systems AMCIS 2006: August 4-6, 2006; Acapulco, Mexico. Atlanta, GA: Association for Information Systems/AIS eLibrary 2006 S. 1877 - 1886


Schubert, Petra; Leimstoll, Uwe; Risch, Daniel

Personalization Beyond Recommender Systems: An Application-Oriented Overview of Personalization Functions

Reima Suomi; Regis Cabral; J. Felix Hampe; Arto Heikkilä; Jonna Järveläinen; Eija Koskivaara (Hrsg). Project E-Society: Building Bricks - 6TH IFIP International Conference on e-Commerce, e-Business, and e-Government (13E 2006), October 11–13, 2006, Turku, Finland. Boston, MA: Springer 2006 S. 126 - 139


Schubert, Petra; Risch, Daniel

Proceedings of the CollECTeR Europe 2006 Conference: Basel, Switzerland; June 9-10, 2006

Basel: University of Applied Sciences Northwestern Switzerland, Institute for Business Economics 2006



Kurnia, Sherah; Schubert, Petra

Toward Achieving Customer Satisfaction in Online Grocery Shopping: Lessons Learned from Australian and Swiss Cases

Jerry Fjermestad; Nicholas C. Romano (Hrsg). Electronic Customer Relationship Management. London: Routledge 2006 S. 177 - 196


Kurnia, Sherah; Leimstoll, Uwe; Schubert, Petra

An Evaluation of Australian and Swiss E-Shops in the Grocery Sector

Ralph H. Sprague (Hrsg). Proceedings of the 38th Annual Hawaii International Conference on System Sciences HICSS 2005: Big Island, Hawaii; 3 - 6 January, 2005. Los Alamitos, CA: IEEE Computer Society 2005 S. 1 - 10


Schubert, Petra; Hampe, J. Felix

Business Models for Mobile Communities

Ralph H. Sprague (Hrsg). Proceedings of the 38th Annual Hawaii International Conference on System Sciences HICSS 2005: Big Island, Hawaii; 3 - 6 January, 2005. Los Alamitos, CA: IEEE Computer Society 2005 S. 1 - 11