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FB Wirtschaftswissenschaften

Hochschule Koblenz

Konrad-Zuse-Straße 1, 56075 Koblenz
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Publikationen
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Szedlak, Christoph; Branke, Marcus; Woll, Ralf et al.

Potenzialanalyse datengetriebener Business Cases auf Basis von Blockchain

Qualitätsmanagement in den 20er Jahren - Trends und Perspektiven. Berlin: Springer 2021 S. 204 - 229



Dressler, Marc; Paunovic, Ivan

Reaching for Customer Centricity—Wine Brand Positioning Configurations

Journal of Open Innovation: Technology, Market, and Complexity. Bd. 7. H. 2. Elsevier BV 2021 139


Wagner, Gerhard; Steinmann, Sascha; Hälsig, Frank et al.

Reducing COVID-19 Infection Risks in Retail Stores through Mobile Payments: Investigating the Determinants of In-Store Proximity M-Payment Usage

Marketing: ZFP - Journal of Research und Management. Bd. 43. H. 1/2. 2021 S. 23 - 36


Szedlak, Christoph; Leyendecker, Bert; Reinemann, Holger et al.

Risks and Benefits of Artificial Intelligence in Small-and-Medium Sized Enterprises

Mario Fargnoli; Mara Lombardi; Massimo Tronci; Patrick Dallasega; Francesco Costantino; Giulio Di Gravio; Riccardo Patriarca (Hrsg). Proceedings of the 4th International Conference on Industrial Engineering and Operations Management IEOM 2021. Rome, Italy, August 2-5, 2021. Southfield: IEOM Society International 2021 S. 195 - 205


Szedlak, Christoph; Wagner, Kristin; Ohlig, Jasmin et al.

Room for Improvement? Current issues in highly automated manufacturing

Proceedings of the 11th Annual International Conference on Industrial Engineering and Operations Management, March 7-11, 2021, Singapore. o.A. 2021 S. 5839 - 5848 ID 991


Dressler, Marc; Paunovic, Ivan

Sensing Technologies, Roles and Technology Adoption Strategies for Digital Transformation of Grape Harvesting in SME Wineries

Journal of Open Innovation: Technology, Market, and Complexity. Bd. 7. H. 2. Elsevier BV 2021 123


Schmidt, Holger Joerg; Ind, Nicholas; Guzmán, Francisco et al.

Sociopolitical activist brands

Journal of Product & Brand Management. Bd. 31. H. 1. Emerald 2021 S. 40 - 55


Karami, Behzad

Systematische Bewertungsfehler im Nachsteuer-Kalkül der Unternehmensbewertung

Corporate finance. Bd. 2021. H. 7-8. 2021 S. 216 - 233


Ohlig, Jasmin; Pötters, Patrick; Leyendecker, Bert

The impact of digitalization on the Define phase of the Six Sigma methodology

Proceedings of the 4th European Conference on Industrial Engineering and Operations Management, Rom, Italien. o.A. 2021 ID 238