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Fachbereich Wirtschaft

Hochschule Mainz

Lucy-Hillebrand-Straße 2, 55128 Mainz
  • 06131/628-0
  • 06131/628-3009
Publikationen
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Ergebnisse pro Seite:  10





Hillebrandt, I.; Stephan, R.; Diehl, V. et al.

Conceptual Considerations towards the Development of a Scale to Measure Perceived Brand Circularity

Global Brand Conference, Porto, Portugal. 2025


Swartz, Stephanie; Luck, Susan; Sharma, Soni

Global virtual teams projects and developing AI literacy: a mixed-methods study on preparing students for the international technology-infused workplace

Higher Education, Skills and Work-Based Learning. Bd. 15. H. 3. Emerald 2025 S. 690 - 702


Stephan, R.; Hillebrandt, I.; Redler, J. et al.

Have you heard about Digital Reputation? A Literature Review on Existing Concepts and the State of the Research

Winter Academic Conference of the American Marketing Association (Hybrid), Arizona, USA. 2025


Chitic, Florian; Christ, Michael; Daniel, Sabine et al.

HR Basics: Einführung in das Personalmanagement für Studierende

Baden-Baden: Tectum Wissenschaftsverlag 2025 158 S.


McIvor, Ronan; Bals, Lydia; Dereymaeker, Tim et al.

Integrating sustainability and economic perspectives in reshoring: insights from the German automotive industry

Supply Chain Management – an International Journal. Bd. 30. H. 2. Emerald Publishing Limited 2025 S. 213 - 232


Kelly, Stephen; Bals, Lydia; Stek, Klaas et al.

Knowledge Transformation in Purchasing and Supply Management: A Process Perspective

Knowledge and Process Management. 2025