Hochschule Mainz
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Kaufmann Alves, Inka; Lawens, Mirjam
Starkregen und Sturzfluten: Eine AKUTe Gefahr, die alle treffen kannWeissman, Susanne (Hrsg). FORUM der Hochschule Mainz. Elkenroth. 2022 S. 26 - 27
Fayezi, Sajad; Varkkey, Helena; Bals, Lydia
Sustainability Transitions in Supply Chains: Augmenting Agency in Response to Political Tensions82nd Academy of Management Annual Meeting (AOM). Seattle. 2022
Fayezi, Sajad; Varkkey, Helena; Bals, Lydia
Sustainability Transitions in Supply Chains: Augmenting Agency in Response to Political TensionsSeattle. 2022
Rank, Susanne
Sustainable HRM for an internal Workplace CSR strategy Integrate green and social CSR pillars for attracting, developing, and retaining talents as CSR ambassadorsBusiness in the 21st Century: A Sustainable Approach. Bingley. 2022 S. 109 - 119
Abid, Ghulam; Contreras, Francoise; Rank, Susanne et al.
Sustainable leadership and wellbeing of healthcare personnel: A sequential mediation model of procedural knowledge and compassionFrontiers in Psychology. Bd. 13. 2022 S. 1 - 14
Schorer, M.; Hillebrandt, I.
Tell Me More:The Importance of Voice Assistants for Marketing and BrandingSummer AMA (Hybrid). Bd. 33. 2022 S. 897 - 913
Krämer, H.; Hillebrandt, I.
The current research status of voice assistants in the context of voice marketing: A systematic literature reviewWinter AMA (Online). Bd. 33. 2022 S. 425 - 428
Orth, Patrizia
The Early Stage of Digital Technology Adoption: What Are the Key Activities for Identifying Digital Innovations?Minneapolis, MN. 2022 10 S.
Heyder, C.; Hillebrandt, I.
The Effects of Viral Video Ads on Brand-Related OutcomesWinter AMA (Online). Bd. 33. 2022 S. 484 - 486
Au, Christian; Winkler, Till J.; Paul, Herbert
Towards a Generation of Artificially Intelligent Strategy Tools: The SWOT BotECIS 2022 Research-in-Progress Papers. Bd. 63. 2022 S. 1 - 10